The thrill of a shared link on a social media platform is undeniable. Even though you can now insert a link into your Instagram Story and your bio, the process is still somewhat shaky on TikTok. You can find the link to your TikTok account in your bio.
However, you may run into trouble if you try to link out to multiple websites at once, as TikTok only allows you to do so once per video. If you have more than one location you’d like to send your followers, this restriction may prove annoying.
TikTok: Including a Link in Your Bio
The first thing you need to know is how to link your TikTok bio. Changing your account type from the default “Personal” to “Business” will do the trick. How? Read on!
First, head to your TikTok account settings and click “Manage account” followed by “Switch to Business Account.”
Your second action is to go to the “Edit profile” tab and then to the “Website” field to type in the URL of your choice.
If you want to add a link to your TikTok bio but can’t:
Have the wrong tool in hand. Only the mobile app for TikTok allows you to include clickable links in your bio at this time. Be sure you’re using a mobile device rather than a desktop or laptop.
In spite of this, you may still be relying on a non-business email address. You should check for this most likely cause.
You do not have this capability enabled for your account. TikTok hasn’t made this feature available to all users just yet, but the vast majority of them already have access to it. No clickable links for you if that’s the case.
Link in bio for 5 Ways to Boost Your TikTok Views
Creators, brands, and businesses can benefit greatly from utilising the TikTok link in their bios. Followers can be directed to additional content on your website by using a landing page tool like Start Page. If you want to get the most out of your bio link, consider these suggestions.
Feature the most vital links prominently
Less is more; avoid the temptation to include links to all of your social media accounts. Point your listeners in the direction of the meat of your argument. Here are a few noteworthy aspects:
- Online journal
- Currently trending articles
- Publications referencing this work
- Various Other Online Profiles
- Website selling goods or services
- The excellent Start Page that serves as Unsalted Cookies’ “website” and directs customers to the restaurant’s menu and order page.
Find out what you should prioritise
What criteria do you use to determine which connections should be prioritised? What you want your landing page to accomplish is entirely dependant on your goals.
- Focusing on your store or current sales event is a surefire way to increase revenue.
- Promote your social media accounts if you want more people to follow you elsewhere.
- Publicity from the media is a great way to get people talking about your brand.
- Raising your blog’s profile will attract more readers.
- The primary objective of Rope’s homepage is to convert visitors into paying customers. Visitors can skim the content and easily find the product categories they’re interested in.
Establish your worth first and foremost
You need to tell people why they should stay on your page right away, just like you would with a website. Try to think of ways you can help your readers, such as:
Discounts only available through your landing page. The Daily Wine utilised this strategy by prominently displaying their Instagram contest right away on their homepage.
Making available a helpful resource, such as a sample document or instructional video, to the public.
Make sure to give a brief but compelling introduction to yourself or your company.
Pinecone Papers is yet another fantastic illustration of a value offer. They both use the same helpful template that is tailored to the interests of their site’s visitors.
Do not make your bio link too long
Because your entire link will be shown, it should be succinct and engaging. You can personalise your link in your bio with the help of certain tools (e.g., tami.start.page). Use the customization features if yours offers them.
Unique URLs are more likely to be clicked on because they are simple to remember. And if you’re having trouble thinking of a memorable URL for your landing page, try using a service like Short URL or TinyURL to generate short links in a flash.
Promote your bio link
It’s important to promote the page where your link is featured after you’ve added it. To get people to click on your call-to-action, use an emoji.
Mentioning it in posts or videos you make for social media is another effective strategy. The phrase “visit the link in my bio” is often used to encourage readers to check out the provided URL. It may be tempting to simply set it and forget it, but giving it a little extra attention can result in more visitors.
Start Page can help you maximise your TikTok bio link
Start Page is our brand-new landing page tool, and it’s completely customizable by any Buffer user in a matter of minutes. In just five simple steps.
Proceed to your homepage and select “Start Page” from the menu bar. The page you see now should be prefilled.
Try out a new look for your site by modifying the settings in the Appearance tab or modifying a premade template.
When you’re happy with how your landing page looks, you can proceed to Layout and begin rearranging your content blocks. You can build the layout you want by dragging and dropping blocks containing various elements, such as text, images, videos, and social media links. If you aren’t happy with the layout, simply rearrange the blocks.
Having finished the setup and personalization of your page, you can now publish it and begin promoting it via your social media profiles and your TikTok bio’s link.